My story

For a long time, I had a complicated relationship with food and weight loss. From when I was 19 years old and started Weight Watchers, to my late 20s when I was swapping my meals by blending fruit and veg.

I wasted so much of my time obsessing with trying to lose weight, and not really getting anywhere.

And when I finally did get in a rhythm of perfectly tracking every single thing I ate (including weighing out my ketchup), I found I was getting more and more obsessed and cutting food out of my diet, but then increasingly bingeing in secret.

So I know what it’s like to beat yourself up when you’re not ‘perfect’ with your diet or exercise plan. To start over again on Monday in the hope that THIS time you’ll finally manage to stick to it and lose the weight. To feel like food is both the comfort when you feel emotional, but also the problem when it’s stopping you from acheiving weight loss.

And the frustration that comes from being a high achiever who knows what you should be doing, but this being the one area of your life that you’re unable to be consistent in.

Over a long time, I finally realised I shouldn’t need to rely on my willpower or being even stricter with myself. 

It was the way most approaches to food create restriction, which then lead me to the exact behaviours I was trying to avoid.

That’s what changed everything for me, and what has shaped the way I now work with clients.

I now believe sustainable weight loss doesn’t come from being more controlled or restrictive with food.

It comes from removing the need to constantly control it.

When you flip your perspective from restriction and all-or-nothing rules, consistency becomes something you can actually maintain in real life.

That’s what I help women with now.

Helping them break out of the binge–restrict cycle, stop starting over every Monday and feel calm and in control around food again, while letting go of tracking calories and extreme rules.

If you’ve ever felt stuck in that cycle, I want you to know you’re not doing anything wrong.

You just haven’t been given an approach that actually works with how real life and real eating behaviours work. If you’re ready to change that, I’m ready to help you.